Facebook for Business
Insights

Stay connected with your customers

We know that many businesses are facing unexpected challenges right now including keeping in touch with customers, so we wanted to share how to stay connected through posting, messaging and going live on Facebook and Instagram.

Ready-made post templates to keep customers updated

Quickly create eye-catching posts to share important updates with your customers

Place orders

Let customers know how they can contact you to place orders

Provide your contact information and include details on when you are accepting orders. Share measures you are taking to keep safe.

Place Orders

Save these images to use for your own social media posts

To download, click 'download' and right click on the full-size image to see options to save.

Shop online

Encourage customers to shop online


Include links to your website or to specific items you are selling.

Shop Online

Save these images to use for your own posts

To download, click 'download' and right click on the full-size image to see options to save.

Get support

Share that your business is open to receiving support


Give customers ideas on how they can support your business. Include links to help guide them.

Get Support

Save these images to use for your own social media posts

To download, click 'download' and right click on the full-size image to see options to save.

Sell gift cards

Encourage customers to buy gift cards from your business


If your business offers gift cards, let people know how to find and purchase them.

Sell Gift Card

Save these images to use for your own posts

To download, click 'download' and right click on the full-size image to see options to save.

Express gratitude

Express gratitude for your community


Keep it simple and show that you are united with your community.

Express Gratitude

Save these images to use for your own posts

To download, click 'download' and right click on the full-size image to see options to save.

Keep up customer relationships

Stay connected to your customers even if you can’t be there in person. Answer customer questions your business receives from Messenger and Instagram right from your Facebook Page Inbox. Consider setting up automated responses to frequently asked questions such as business hours and how to place orders.

Automated Responses

4 automated responses you can use

Hi! We’re ready to take your order! Call us or message us here.

Hi, thanks for your message. Our retail store is closed but we are still taking orders online! Send us a message or check out our website.

Thank you for your message. We’ve made a move to online appointments while our office is closed. Please email us or leave a message to make a virtual appointment.

We're not currently taking new orders, but if you have questions on an existing order feel free to send us a message here.

Take your events online

Take your events online

If you have to postpone or cancel an in-person event, try hosting a Live on Facebook or Instagram instead. Live is a great way to broadcast real-time video on Facebook with just your camera on a desktop or mobile device. Think of it as a chance to take your customers behind-the-scenes.

5 ideas for going Live

  • Host a Q&A
  • Go Live with someone in your audience and interview them
  • Showcase and explain your products or services
  • Teach your audience how to do something
  • Create a Live series

Facebook and Instagram Live Tips:

  • Go live with Wi-Fi instead of cellular data for a smoother video.
  • For steadier shots, use a tripod or prop your phone up against a wall or a book.
  • Interact with your audience and respond to comments during your broadcast.
  • To get more viewers, post about your event ahead of time. You can create an event post on Facebook, or a Story with the countdown sticker on Instagram.
  • When your Live concludes, you can save or post the video to keep it.
Live Events

Need more resources?

At Facebook and Instagram, we want to help as much as possible during this challenging time. Visit the Business Resource Hub for tools to help you manage your business through disruptions.

Go to Resources Hub