Meta Business Help Centre

About fees for sales on Facebook and Instagram Shops Checkout

Starting from 1 July, Meta will charge a processing fee for sales made using payment methods that we make available. For Shopify merchants, Meta does not charge a fee. If your shop is powered by Shopify, sales will be subject to the same transaction fees as your website.

Sellers who have onboarded to Shops via the Facebook and Instagram app on Shopify

If you have a Shopify account that is connected to Facebook, you will be charged the processing fee by Shopify directly for your Meta onsite orders:

  • If you're a Shopify merchant, your orders on Meta are processed using Shopify Payments.
  • If you use Shopify Payments for your online shop, you'll be charged the same amount as your online shop by Shopify directly.
  • If you are using Shop Pay for third-party gateways via Shopify, this change will not affect your website's processor or web order fees. You will be charged by Shopify directly for your Meta onsite orders.

Shopify Help Centre link

Sellers who have onboarded to Shops via Commerce Manager or other 3P e-commerce platforms

If you've onboarded to Shops in Commerce Manager or via other 3P e-commerce platforms, when you make a sale, we deduct a fee from your payout automatically. We call this a processing fee. You keep the rest of your earnings. Please see rate table below:

Transaction type

Sellers that onboarded to Shops via the Facebook and Instagram app on Shopify

Sellers that onboarded to Shops via Commerce Manager or other 3P e-commerce platforms (expressed as % of total transaction value)

Card

A payment processing fee will be charged by Shopify directly.

2.9%

PayPal branded checkout

A payment processing fee will be charged by Shopify directly.

3.49%

Shop Pay

A payment processing fee will be charged by Shopify directly.

2.9%

Here's an example to better illustrate how we would apply the 2.9% card processing fee to your sales on a card transaction:

  • If the card total transaction cost is USD 10.00 (including the total sale price, any delivery fees and applicable taxes such as sales tax), we'll deduct USD 0.29 for the processing fee. Your payout will be USD 9.71.

Meta's processing fee

  • Is calculated as a percentage of the total transaction amount, including any taxes, surcharges, delivery or state-mandated fees applied to the transaction.
  • Includes the cost of payment processing.
  • Applies to all checkout transactions for all product categories on Facebook and Instagram Shops.
  • Is subject to any applicable taxes and fees.

Chargeback fee

For sellers that have onboarded to Shops via the Facebook and Instagram app on Shopify. Shopify will manage chargebacks directly.

For sellers that have onboarded to Shops via Commerce Manager or other 3P e-commerce platforms, please reference our About chargebacks on Commerce Manager for information on chargebacks.

Learn more

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