Consumer packaged goods

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 Two people in a brightly lit cafe looking over some pre-packaged goods

Guidance

Essential advice for consumer packaged goods marketers

Resources

Explore solutions for CPG brands by industry

Case studies

See how other consumer packaged goods brands are finding success with Meta

Case studies

Find inspiration and discover advertising best practices with industry-specific case studies.

Insights

Key data to inform your strategy

1 in 2
supermarket shoppers globally conduct research online before going into a physical shop.1
85%
of shoppers have purchased groceries in-store after discovering them on social media.2
1 in 3
shoppers say that having an enjoyable browsing experience in-store leads them to make more spontaneous purchases.3
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