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Facebook Canvas Ads

Canvas ads

Easy-to-create, fullscreen experiences

Create an Ad

Expand your in-feed story with an instant-loading fullscreen experience

Canvas enables you to shorten the distance between your message and the customer. It loads instantly, is mobile-optimized and is designed to capture complete attention of your audience. With Facebook Canvas ads, people can watch engaging videos and photos, swipe through carousels, tilt to pan, and engage with lifestyle images with tagged products—all in a single ad. They won't just view your story, they'll become part of it.

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Facebook Canvas ad comes with a easy to use template

Easy to create

Try our easy-to-use templates or build a custom, one-of-a-kind Canvas of your own.

Facebook Canvas ads are mobile friendly and load fast

Fast loading

Canvas ads are designed for mobile and load up to ten times faster than standard mobile web.

Facebook Canvas ad can help for multiple marketing objectives

Any business, any goal

No matter what your goal, Facebook Canvas has you covered. Acquire new customers, amplify your business, inspire mobile shopping or drive brand awareness.

Easy-to-use templates for your business objectives

Create a Facebook Canvas ad in no time at all with one of our four optimized templates—or build from scratch to create a one-of-a-kind Canvas to tell your story.

Example of a Facebook canvas ad from Dollar Shave Club

Get new customers

Drive conversions with a mobile landing page that encourages action.

Example of a Facebook collection ad from Adidas

Sell products: Grid layout

Showcase products in a grid layout to people can browse more of your products in one place.

Example of a Facebook collection ad from Feroldi's

Sell products: Lifestyle layout

Let people explore your products in action by featuring them in photos.

Example of a Facebook collection ad from Waterford Lux Resort

Showcase your business

Give people an engaging way to explore your brand, product or service.

The Canvas full-screen advantage: Go big with your campaigns

Generate intent with ads in feed

Many of our ad formats offer a News Feed experience that drives discovery and attention—from video and collection, to carousel and slideshow.

Nurture intent with Canvas

When someone clicks on a collection ad, they'll land on Canvas—a full-screen experience that drives engagement and and nurtures interest and intent.

Harvest intent on your site or app

Canvas will send people to your website or app, which helps you turn intent into valuable actions downstream.

Facebook’s Canvas enabled us to tell a compelling home improvement story outside the confines of a typical News Feed advert. This allows customers to get a complete understanding of Lowe's coordinated style without ever leaving the platform. The experience provides a unique opportunity for the customer to explore the path of inspiration to conversion seamlessly.

Brad Walters

Director of Social Media & Content Strategy at Lowe’s Home Improvement

Tell your story with Canvas

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