Introducing Facebook Business Suite

Today, we announced Facebook Business Suite, a single place across mobile and desktop for businesses to access the tools they need to thrive across Facebook and Instagram. Currently, Business Suite includes tools such as posting, messaging, insights and advertising capabilities, improving the experience of managing a business across our apps.

Research tells us that business owners want to better operate across Facebook's apps, but are busy running their businesses. With Business Suite, you can manage all your activities in one place, giving you time back to focus on other aspects of your business.

Getting started

To get the most out of Business Suite, we recommend that you link your Facebook and Instagram business accounts first if they aren't already. Once you do that, here are a few ways you can take advantage of key product features:

  • View updates at a glance: See all critical alerts, messages, comments and other activity across Facebook and Instagram that need your attention within the Business Suite home screen, allowing you to easily prioritise and manage your business activity throughout the day. Try setting up a personalised saved reply for common questions and create a shortcut to streamline responses.
  • Share with your Facebook and Instagram communities: Draft a new feed post for both Facebook and Instagram, and then schedule it to be published at a time that makes sense for your core audience.
  • Understand what's working: Navigate to the "Insights" tab to view insights on reach, engagement and post performance across Facebook and Instagram. See what's resonating with customers and optimise your efforts for each platform.
  • Grow your audience: Consider boosting a post or creating an ad to get more people to see and engage with your content.

Accessing Business Suite

To access Business Suite, log in to the Facebook account associated with your business. Then, if you're eligible, you'll automatically be redirected to Business Suite when you visit business.facebook.com on desktop.

If you're already using the Pages Manager app on mobile, you'll automatically see the option to opt in to Business Suite. If you aren't currently using Pages Manager app, you can visit the iOS or Android app stores to download the Facebook Business Suite app.

Facebook Business Suite will be rolled out gradually in September. Please note that this product is not currently meant for those using Ads Manager for advertising. To learn more about Facebook Business Suite, visit our Help Centre.

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