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What is HTTP/2?

Site speed is crucial. There are several ways to improve how fast your site loads. One of them is moving to the newish HTTP/2 protocol. This makes sure that your connection gets a nice speed boost. Find out what HTTP/2 is and how it can help you!
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Anchor Text Best Practices for Google

What the best practices for the use of anchor text are. How does Google use anchor text? Search marketers share their opinions.
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Quintessential Mantras for Better Email Marketing

The quest to draw attention and garner the trust of subscribers motivated email marketers to come up with innovative methods along with the implementation of new technologies which lead to trends that rose plain-text emails to the level of being call...
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Quintessential Mantras for Better Email Marketing

The quest to draw attention and garner the trust of subscribers motivated email marketers to come up with innovative methods along with the implementation of new technologies which lead to trends that rose plain-text emails to the level of being call...
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10 Ways You Can Create Urgency to Increase Conversions & Sales

Making people feel as if they’re about to miss out on or lose a great opportunity is a powerful way to drive conversions and sales. Dial up the urgency with these 10 tried-and-true tips.
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How to Use VLOOKUP in Excel 2013 and 2016 [Video Tutorial Included]

You might be trying too hard to organize your data in Excel. Here's how to integrate data from multiple sources with Microsoft Excel's VLOOKUP function.
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The Marketer’s Guide to Instagram Stories: Building Your Brand and Generating Sales

How do you get the most out of Instagram Stories? That’s what this guide is here to help with. It will give you ways to use Instagram Stories to build your brand and convert leads and sales.
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Mobile-First Indexing: The Debrief

Google has officially rolled out mobile-first indexing. What does this mean for your website? Find out how this can affect your website rankings and competitor rankings and what you can do about it.
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Google Baby Shower Cake At GooglePlex

I found this interesting cake for a baby shower done at Google. In short, this Googler named Salit thought she was going into a one on one meeting with her manager but instead received a surprise baby
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16 Video Metrics Your Boss Actually Cares About

If you're new to video marketing, it can be difficult to know which metrics actually indicate success. Keep an eye on these 16 metrics to determine how a video really performed.
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Reaching Your Audience Beyond Search with Bing Intent Ads

Bing Intent Ads are a form of native advertising allowing placements within page content, including both text and imagery. These ads offer potential to reach your audience beyond search results on …
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GDPR Simplified: Your Quick Guide to New EU Data Protection Laws

What is GDPR? In an age of information, more data is available than ever before. In order to help protect customers from having theirs used improperly, new sanctions and regulations are being put into place. The European General Data Protection Regulation or simply “GDPR” is a new regulation rep...
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25 Warning Signs That You're Dealing with a Client from Hell

Most clients are a joy to work with. Some clients, however, may become the bane of your existence. Here are 25 big warning signs that you might be dealing with a client from hell.
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4 Steps to Prepare Your PPC Campaigns for Voice Search

Voice search is on the rise, are your paid search campaigns ready? Follow these four easy steps to make the most advantage of voice search.
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SEO basics: What is keyword research?

How do you get started on keyword research? What is going to make you rank? You need to stand out and keyword research will help you with that. Some SEO basics on keyword research!
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8 Effective Image SEO Tips Every Digital Marketer Should Know

Try these image optimization tips not only for better user experience and functionality but also for better ranks and traffic.
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