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Season Influencer Strategy
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Collectively is with Amanda Holstein.
December 15, 2017

Download our latest report, the Social Influence Business in 2018 & Beyond: https://goo.gl/dK8v6o

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Collectively
Marketing Agency

Instagram Story highlights can help drive blog traffic. Here's how: http://bit.ly/2G7bD2x

Back in December of 2017, Instagram released a new feature that has the power to change the way people interact with your business on the…
medium.com
Posts

When in-authentic social-amplification tactics inflate the value of influencer content, the practice of influencer marketing is undermined–here's why:

Influencer talent agencies use social amplification to boost results, creating erroneously successful campaigns or potentially causing safety issues for brands.
digiday.com

No resolutions? No problem. We've got one for you: Athleta’s #UpForAnything challenge, all about trying new things in 2018! Learn more about the challenge and Athleta's special announcement in collaboration with MINDBODY powered studios. https://www.facebook.com/Athleta/posts/10155734278020831

Athleta
January 4

YOU ARE INVITED! Head to your local Athleta store from January 4-26 and join us for our #UpForAnything Launch Party. You will receive a Try-Pass*, good for 3 f...ree classes at studios powered by MINDBODY. Check your store calendar for specific dates and details. bit.ly/1Nfu3us

*Try-Pass supplies limited. Limit one Try-Pass per customer. Subject to availability. Classes are limited in size and are subject to close once filled on a first serve basis. Present Try-Pass at studio to redeem. See Try-Pass for complete details. Visit your store’s calendar online for time and date of launch party. Offer valid January 4, 2018 to February 19, 2018.

— Products shown: Colorblock Up For Anything 7/8 Tight, All In Bra, Up For Anything 7/8 Tight and Essence Tie Back Tank.

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Learn more about the startups (like Collectively) challenging big ad agency domination: http://read.bi/2Blyip1 via Business Insider

BI PRIME: Social-video specialists such as Portal A and Epic Signal are stealing business from old-school, TV-obsessed ad agencies.
businessinsider.com

New to influencer marketing? Download Collectively’s influencer marketing glossary of terms.

All the words you need to know, defined: http://0z.io/NDAwZDcz.

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Clementine Daily is now The Fold Magazine!

Amanda Carter Gomes is the creative force behind The Fold Magazine– a content destination for non-millennials, that prioritizes authentic, empowering content above all else.

Read more from our recent interview with Amanda: https://goo.gl/phjggC

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How-to build a great seasonal influencer strategy, illustrated through our favorite holiday gifs: http://bit.ly/2hSn5I9

source: GIPHY

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Season Influencer Strategy
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How-to approach powerful branded storytelling: http://bit.ly/2mIEG6G

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The latest from Facebook!

The new Facebook Creator app offers new and improved video tools, analytics, and a unified inbox to manage comments from both Instagram and Facebook. Video and live broadcast is about to get even better in 2018: https://www.facebook.com/creators

Facebook wants to turn mindless, passive video consumption into "time well spent", and now it's giving social media stars a powerful tool to foster..
social.techcrunch.com

Influencer Marketing 101: Buzzwords and Keywords Explained!

A new series on the Collectively Blog–here's part 1: https://goo.gl/gyRjtS

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14-year-old Marla Catherine's #selfcare essentials c/o our latest OLLYcollaboration. Check out this young, up and coming, creator: http://bit.ly/2m44BWf

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Why fashion retailers should place influencers at the center of their marketing strategy: https://goo.gl/3KHMvo

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Here’s how-to integrate influencers into B2B marketing initiatives: http://bit.ly/2iztCXR

Here’s how-to integrate influencers into your B2B marketing initiatives.
collectivelyinc.com

We interviewed YouTube tech reviewer Justin Tse on the realities of keeping up with the industry’s product release schedule, and the challenges of living outside the US market: https://goo.gl/c6D47s

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Facebook and Instagram may be power players in today’s digital world, but don’t forget about Twitter. Here are the best practices to keep your Twitter feed fresh and increase overall impressions: http://collectivelyinc.com/…/twitter-tips-the-basics-for-ke…\

Facebook and Instagram may be in the social spotlight, but are you neglecting Twitter?
collectivelyinc.com