B2B purchasing cycles are taking longer in 2017. Have you noticed?
Here's why: http://bit.ly/B2BSalesCyclesLengthen
Have you been asking, "why are my leads not buying from me?" There could be a missing step along your customer journey. Here's what your Customer Journey Map should look like: http://bit.ly/CustomerSalesFunnelMap
Time is a commodity none of us can get more of no matter how rich or how poor. So, in this day and age of rapid technology growth & endless access to knowledge, how does one learn faster:
Tip 1: Keep it simple.
With all the marketing news this week, here's what really stuck out to us:
1. 2017 Marketing Trends We’re Saying Adios to in 2018
2. SEO phases
3. Data overload
4. There’s just something about your expression
Check out what we'er saying about these topics in the video & snag all the article links over on our blog!
Companies suffer from indecision.
Leaders are sometimes tempted to defer their decisions, but this inaction can be costly to the organization as a whole, writes venture capitalist Tomasz Tunguz. Companies can't always make quick decisions, but they should consider whether waiting will actually allow them to gather valuable new insight, he writes. http://bit.ly/LeadershipDecisiveness
An open letter to our Rogue prospective clients...
"Knowing a channel is effective is far different from creating an effective ads strategy for your unique brand."
Hey Rogue Nation! This is Ashley and Chip here with While You Were Working (LIVE) Ep. 5.
In and of itself, keeping up with all the marketing innovations and news that impacts your business can be a full-time job. Information overload doesn't discriminate. So we've sifted through and picked out what deserves your attention most.
With all the news this week, here's what really stuck out to us:...
Facebook has decided to virtually fuse together Ads Manager & Power Editor. Have you noticed? Does it work better for you with these changes or what do you think still needs more tweaks?