Basic Page Information
Page Names
Page names must accurately reflect the Page. Keep in mind that only authorized representatives can manage a Page for a brand, place, organization or public figure.
Page names can't include:
  • Terms or phrases that may be abusive or violate someone's rights.
  • The word "official" if the Page isn't the official Page of a brand, place, organization or public figure. (Note: If Facebook assigns a Page a verified badge the Page should no longer use the word official in the Page name. Learn more about verified badges.)
  • Improper capitalization (example: tHe best CaFE). Page names must use grammatically correct capitalization and may not include all capital letters, except for acronyms.
  • Symbols (example: ® ) or unnecessary punctuation.
  • Descriptions or slogans (example: The Best Cafe - We serve the best coffee in town). People who manage Pages can add this information to a Page's About section.
  • Any variation of the word "Facebook."
Page names can't consist only of:
  • Generic words (example: Pizza). Pages must be managed by official representatives of the topics they're about.
  • Generic geographic locations (example: New York). However, you can create a Page name for an organization that represents a geographic location. For example, "New York City – Mayor's Office" and "Queen Elizabeth II of Great Britain" are acceptable Page names.
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You'll need to be an admin to request a change to your Page's name.
To request a change to your Page's name:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Page Settings in the bottom left.
  3. Click Page Info in the left column.
  4. Click your Page's name.
  5. Enter a new Page name and click outside page name box.
  6. Review your request and click Request Change.
If you don't see the option to edit your Page's name:
  • You don't have a Page role that allows you to change your Page's name. Learn how to see your Page role.
  • You or another admin recently changed your Page's name.
  • There may be limits on your Page.
  • You can't change the name of a regional Page if it falls under a global Page.
Keep in mind that changing your Page's name won't affect its username. Learn more about the guidelines for Page names.
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No. Pages with generic location names like "New York," "Ontario" and "Switzerland" are not allowed to have managers.
However, you can manage a Page for an organization that represents a geographic location. For example, "New York City – Mayor's Office," "Lok Sabha – Parliament of India" and "Queen Elizabeth II of Great Britain" are acceptable Page names. You may also use a Page name that's different from the name of the organization as long as the name accurately reflects what the Page is about (example: "Tourism Ireland" can have a Page named "Discover Ireland").
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Page Category
Depending on your Page's category, different features are available for your Page. The table below outlines the different Page categories (across) and the features that are available to them (down):
Business or brandCommunity or public figure
Short description
Website
Services
Ratings & reviews
Email
Phone
Address
Map
Check-ins
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Your Page's categories appear below your Page's name in search and can help people find what they're looking for. Different features may be available based on the category you choose for your Page.
Try to be specific when choosing a category. For example, choose “Italian Restaurant” instead of “Restaurant.” You can choose up to 3 categories to let customers know more about the specific services you provide.
To edit your Page's category:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Edit Page Info on the left side of your Page.
  4. Next to Categories, type in up to 3 categories and select an option from the dropdown list that appears.
  5. Click Save Changes.
There's no limit to the number of times that you can edit the category of your Page. If you don't see a category that describes your Page, choose the closest available option.
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A Community Page is a Page about an organization, celebrity or topic that it doesn't officially represent and has a label below its name that identifies it as a Community Page and links to the official Page about that topic.
If you're an official representative of the Page you manage or if your Page is unrelated to the Page we've linked it to, you can remove the Community Page label and change the linked Page.
To remove the Community Page label:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Edit Page Info on the left side of your Page.
  4. Click x next to the Community label.
  5. Start typing a new category and select an option from the dropdown list.
To change the linked Page:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click About on the left side of your Page.
  4. Click Edit Page Info.
  5. Hover over the Official Page section and click Edit.
  6. Click x next to the Page. Type the name of the official Page your Facebook Page is about, or leave this section blank if you're the official representative of the topic.
  7. Click Save Changes.
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Additional Information
Depending on your Page category, you can add different types of basic info. For example, if your Page category is Local Business, you can add your address, phone number and more info about your business.
To add info to your Page:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Edit Page Info on the left side.
  3. Click the section you want to edit and add info.
This info will appear in your Page's About section and on the right side of your Page's timeline.
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To change your Page's web address (URL), change its username.
To add or edit an address:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Edit Page Info on the left side.
  3. Below Location, enter the address of your business. Keep in mind that you can drag the map to reposition the location of your business.
  4. If you'd like to let people check in to your business on Facebook, click to check the box next to Customers visit my business at my street address....
Keep in mind that you can only add one address. If you're unable to add an address to your Page, try changing your Page category.
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Businesses impacted by COVID-19 can update their Pages with temporary service changes, including temporary closures, or temporarily offering different services (example: delivery, pickup).
To add or change business hours:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Edit Page Info on the left side.
  3. Scroll down to the Hours section. From here, you can add or change your business hours. You can also select Temporary Service Changes if your business is temporarily closed or offering different services.
  4. Click to check the box next to the days your business is open. Click the hours to edit them. To add more hours, click .
If you don't see an Hours section, you may need to change your Page's category.
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In some countries, such as Austria, Germany and Switzerland, businesses may be required to provide a statement of ownership on their web presence. Please check your local laws to learn what info you need to include. To add an Impressum to your Page:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Edit Page Info in the left menu.
  4. Find the Impressum section and add your info.
  5. Click Save Changes.
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Tabs appear in the left column of your Page, and sections appear in the middle of your Page. When you reorder the tabs on the left side of your Page, the sections in the middle of your Page will also change to be in the same order. For example, if you reorder your Page's tabs to make the Photos tab appear first, the Photos section in the middle of your Page will also appear first.
If you're a Page admin or editor, you can add, remove or reorder some of your Page's tabs and sections.
Keep in mind that some tabs and sections can't be removed (such as Home, About, Likes, Posts, Photos and Videos), and others can't be reordered (such as Home). You also can't add certain tabs and sections (such as Groups) to location Pages.
Reorder Tabs and Sections
Keep in mind that you can't reorder the Home tab.
To reorder tabs and sections:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Settings.
  3. Click Templates and Tabs in the left column.
  4. Click and drag a tab to reorder it.
Remove Tabs and Sections
Keep in mind that you can only remove the following tabs and sections: Events, Groups, Notes, Services, Shop, Jobs, Offers and Reviews.
To remove a tab or section:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Settings.
  3. Click Templates and Tabs in the left column.
  4. Click next to the tab you want to remove.
Add Tabs and Sections
To add the Groups tab, your Page must be published.
To add a tab or section:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page and click Settings.
  3. Click Templates and Tabs in the left column.
  4. Click next to the tab you want to add.
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Your Page can feature other Pages in a box on the right side of your Page's timeline. To feature another Page on your Page, you'll need to first like the Page as your Page.
Once you've liked the Page as your Page:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Page Settings in the bottom left of your Page.
  4. Click Featured in the left menu.
  5. Click Add Featured Likes.
  6. Click to check the box next to the Page you'd like to feature.
  7. Click Save.
Note: The featured Page should appear below Pages liked by this Page in a box on the right.
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Pages are a way for businesses, brands and public figures to connect with their fans on Facebook. Learn more about the difference between a Page and a profile.
To see what your Page looks like to visitors:
  1. Go to your Page.
  2. Click View as Visitor next to Promote.
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You can list services on your Page to let visitors know what your business offers.
To add services to your Page, you must first add the Services tab.
To add the Services tab to your Page:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Page Settings in the bottom left of your Page.
  4. Click Templates and Tabs in the left menu.
  5. Scroll down to Services and click to the right to add the tab.
Now that you've added the tab to your Page, you can add services.
To add services:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click More > Services.
  4. Click Add a Service.
  5. Enter info about your service, then click Save.
  6. To list another service, click + Add a Service.
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To add a call-to-action button to your Page, you'll need to be an admin, editor, moderator or advertiser.
Call-to-action buttons can help your customers:
  • Contact you through Messenger or email or by phone or website.
  • Shop.
  • Start food orders.
  • Book a service.
You may also see the option to connect services such as MyTime, HomeAdvisor or delivery.com to your Page.
To add a call-to-action button to your Page:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click + Add a Button below your Page's cover photo.
  4. Select a button from the dropdown menu and follow the on-screen instructions.
  5. Click Save.
Once the button has been created, you can test your button:
  1. Click your button.
  2. Select Test Button.
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To edit your Page's call-to-action button:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click the call-to-action button below your Page's cover photo and select Edit Button.
  4. Edit the information for your call-to-action button or click to change to a different call-to-action button.
  5. Click Save.
To delete your Page's call-to-action button:
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click the call-to-action button below your Page's cover photo and select Delete Button.
  4. Click Delete Button.
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