A profile is a place on Facebook where you can share information about yourself, such as your interests, photos, videos, current city and hometown. To see your profile, click or tap your name or profile picture at the top of Facebook.

You must have a profile to create a Page or help manage one. Pages are places on Facebook where artists, public figures, businesses, brands, organizations and nonprofits can connect with their fans or customers. When someone likes or follows a Page on Facebook, they can start seeing updates from that Page in their News Feed.

You must have a profile to create a group or help manage one. Groups are a place to communicate about shared interests with certain people. You can create a group for anything — your family reunion, your after-work sports team, your book club — and customize the group's privacy settings depending on who you want to be able to join and see the group. When you join a group on Facebook, you starting seeing content from that group in your News Feed.

Pages are for businesses, brands, organizations and public figures to share their stories and connect with people. Like profiles, Pages can be customized with stories, events and more. People who like or follow a Page can get updates in News Feed.

To create a Page:

Note: Anyone can create a Page, but only official representatives can create a Page for an organization, business, brand or public figure.

If your goal is to represent your business, brand or product on Facebook, create a Page. A Page lets you engage with people on Facebook and offers tools to help you manage and track engagement.

If your goal is to share updates from your personal timeline with a broader audience, you can allow people to follow you. When you allow people to follow you, anyone on Facebook can follow you to get your public updates in their News Feed, even if you're not friends on Facebook.

You can have an unlimited amount of people following you, and you can follow up to 5,000 people. You can have up to 5,000 friends on your personal account.

No. Pages with generic location names like "New York," "Ontario" and "Switzerland" are not allowed to have managers.

However, you can manage a Page for an organization that represents a geographic location. For example, "New York City – Mayor's Office," "Lok Sabha – Parliament of India" and "Queen Elizabeth II of Great Britain" are acceptable Page names. You may also use a Page name that's different from the name of the organization as long as the name accurately reflects what the Page is about (example: "Tourism Ireland" can have a Page named "Discover Ireland").

A Page may exist for your business even if someone from your business didn’t create it. For example, when someone checks into a place that doesn't have a Page, an unmanaged Page is created to represent the location. A Page may also be generated from a Wikipedia article.

To claim or merge an unmanaged Page:

You may be asked for information to verify your relationship with the business, such as business phone number, business email or documents in order to claim an unmanaged Page.

If you know who the admin is of the Page you want to claim (example: a former employee), you can also contact them and ask them to add you as an admin.

By creating a Page, you can use more tools and share with a wider audience. Converting your profile to a Page creates a new Facebook Page that's based on your profile. You can only convert your profile to a Page once.

When you convert your profile to a Page:

To convert your profile to a Facebook Page:

Once your new Page is published:

It's against the Facebook Terms to use your profile to represent something other than yourself (example: your business), and you could permanently lose access to your account if you don't convert it to a Page.

If you're using your profile to represent a business, there are many benefits to converting your profile to a Page:

Convert your profile to a Page or learn more about it in the Help Center.

If you're a public figure, learn about allowing followers.

If you have 2 Facebook Pages for the same thing, you may be able to merge them if:

Before you request a Page merge, please make sure that any campaigns you're running aren't pointing to the Page that will be deleted.

To merge your Pages:

If you're unable to merge your Pages, it means that your Pages aren't eligible to be merged. If you see the option to request to merge your Pages, we'll review your request.

If your Pages can be merged, the people who like your Pages and any check-ins will be combined, but posts, photos, reviews, ratings and the username will be deleted from the Page you merge. The Page you want to keep will remain unchanged, except for the addition of people who like the Page and check-ins that were merged from the other Page. The Page you don't want to keep will be removed from Facebook, and you won't be able to unmerge it.

Note: If your Pages are on Business Manager, you can go to business.facebook.com/pages/merge to merge them.

To invite friends to like your Page:

You can see invitations to like a Page by going to your Invites tab.

If your Page has less than 100,000 likes, you can also invite people who react to your Page's posts to like your Page.

To invite people who react to your Page's posts:

Keep in mind that if your Page has more than 100,000 likes, you'll see the option to add people as a friend rather than invite them to like your Page.

To delete your Page, you'll need to be an admin of that Page. If you're an admin:

Keep in mind your Page won't be permanently deleted until 14 days have passed, but you can unpublish your Page at any time.

To cancel your Page deletion:

You can also delete your personal account.

Note: If you don't see the option to delete your Page, make sure you're an admin of the Page. Learn how to see what your role is on a Page.

Published Pages are visible to the public. Unpublished Pages are only visible to the people who manage the Page. Unpublishing your Page will hide it from the public, including the people who like your Page, and your Page won't be visible to the public until it's published again. If you're an admin, you can unpublish your Page at any time.

To unpublish your Page:

To publish your Page, follow the instructions above and click to select Page published.

Keep in mind that newly created Pages may be unpublished because of inactivity.