An intl client of mine in Herzliya is looking for a full time Marcom person. Full job description at Pls RT to others.

We are always on the lookout for good people to work with us and also occasionally post jobs that our clients are offering. Here are the jobs...

Our Mineralium Dead Sea Cosmetics online store is now open for business. A pilot program for an initiative to enable Israeli manufacturers to reach consumers around the world. Check it out at

A luxurious but affordable selection of genuine Dead Sea skincare products. Free samples with every order. Free shipping for orders over $50.

A great infographic showing the state of organic vs. paid search.

Think nobody clicks on Google Ads? Think again! Clicks from Google ads outnumber clicks on 'free' organic listings by nearly a 2:1 margin.

My recent blog posts for Israel companies thinking of international ecommerce.

I’m often asked for advice by small and medium sized businesses in Israel who want to start up ecommerce so here are the top 5 questions and answers:

My warehouse in NY survived the storm. Now fully operational and ready to start fulfilling orders for the Mineralium Dead Sea product line. Webstore going live in a few days.

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Latest news from one of my security clients!

As a security manager or senior business manager responsible for security, I am sure that you are constantly considering the future needs of your organisation’s security. These 6 Best Practices should help you focus on the right places to concentrate, and the right ways to invest your security budg...

Check out the latest PSOS Security Newsletter and upcoming courses. #vr4smallbiz

If you're on a Dropbox Pro plan ($9.99/month), you may not have noticed but they've just given you an extra 50Gb. Now you get 100Gb to play with!

New client site live! Diagnostic Imaging offer second opinions on X-Rays, Ultrasounds, MRIs and CTs for New York and Israeli residents and outsourced imaging services for Israeli health care providers.

Bumperon is my latest client and they have a great invention to make the world a little bit greener. A speed bump that generates electricity when you drive over it! We'll be putting up a new website within the next few weeks so watch this space!

Sustainia100 idea #101: Energy from speed bumps. This solution came to us from Israel. Under development titled Bumper-On, it’s a cost-effective way to get energy from traffic passing over speed bumps, Bumper-On captures the kinetic energy from slowing vehicles and converts that energy to electrici...

A great video infographic explaining Pinterest. Are you using it yet?

All eyes are on Pinterest, the social network that lets users collect and share images found on the Web by "pinning" them on virtual pinboards. The images sp...

An excellent guide to the relative benefits of different social media channels. Rates each channel according to its value for Customer Communication, Brand Exposure, Site Traffic and SEO.

Have you moved your Facebook business page to the timeline yet? On March 30th it will be transferred automatically whether you want to or not. Here's a checklist:

1) Create and upload a 851 x 315 pixel image for your cover.
2) Create and upload a 180 x 180 pixel image for your profile pic.
3) Update your About information so that 3 lines of text appear below your cover image....
4) Pin apps and posts to the area below your cover image.
5) Promote your page!

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Everything you've wanted to know about content as the heart of online marketing... in one great infographic!

The anatomy of content marketing - the heart of online success.

The quantity of data collected by the large retail sites and their ability to mine that data to identify trends and target customer is quite incredible. Every business owner should be doing this (to a lesser extent of course) and you should be analyzing the traffic to your site and fine tuning the content and navigation in response to that traffic.

Remember the aim is not lots of traffic, but having your visitors engage with you or buy from you!

Your shopping habits reveal even the most personal information — like when you’re going to have a baby.

A great article on how to create infographics. I'm going to be using them more in the material I create.

Great infographics can be a powerful tool for communicating complex ideas quickly and beautifully. In this tutorial Matthew Scharpnick, co-founder of Elefint Designs, puts you on the right track to create beautiful and meaningful infographics