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"Every comment on your brand’s page is a gift"

How to Handle Negative Feedback in Social Media Like a Pro
When you are running a social media page for a large brand (or even a small one that sells online), people will come to you with every kind of concern, com
socialmediaweek.org|By Mason Pelt

You'll be saving yourself money with #4

10 Advanced Twitter Growth Hacks To Increase Your Follower Numbers
Growing a larger and active Twitter following is the goal of many online marketers, bloggers, social media experts, and people with the time to say somethi
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Stay cool, calm, and collected.

How to Deal with Negative Comments on Your Social Media Channels
The process of developing a social media policy gives you the opportunity to reflect on and organize your external voice and communication values across th
socialmediaweek.org

Which one of these do you need to work on?

7 Habits Happy People Typically Don't Have
This article, by Sumitha, was originally featured on Pick The Brain Your life is good. Just look at the “world news” section of any news site and you’ll kn
socialmediaweek.org

Say hello to stronger emails!

7 Resources For Excellent Business Writing
It doesn't matter which industry you work in, one fact holds true – strong business writing skills are necessary for success. It is something that comes wi
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It's time for all marketers to use data when making decisions.

Social Media Week Los Angeles
May 26 at 7:45am

Learn how to make better marketing decisions using owned and open data.

"The future of influencer marketing will look very different than it does today. Read this if you want a glimpse."

Influencer Marketing’s Second Act
The influencer marketing platform bubble is going to pop, but will leave behind a golden opportunity for a do-over. This was originally published by Ian Schafer and Kevin Jonas.
socialmediaweek.org

Choose a few, and try them out this weekend.

20 Habits Of Highly Authentic People
Meeting someone living a uniquely crafted life is a breath of fresh air. These people are rare – it takes courage and self-confidence to be who you really
socialmediaweek.org

No vintage-style filters needed.

The Power of Nostalgia in Social Media Marketing
The popularity of #ThrowbackThursday, Timehop, and Facebook’s "On This Day" just goes to show how well nostalgia and social media go together. With individ
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It's not easy, but it's certainly possible.

4 Ways Small Businesses Can Stand Out on Social Media
The saying that “any press is good press” isn’t necessarily true in the world of social media. Getting recognized for the wrong reasons can prove costly to your brand.
socialmediaweek.org

Which platform(s) have you tried?

Which Livestreaming Platform Should Your Business Use?
Here's some help to choose between Facebook, Periscope and YouTube for your business' live streaming and video marketing efforts.
socialmediaweek.org

Learn how to become a master of Facebook re-targeting, LinkedIn ads, and location-based Instagram marketing.

4 Sessions to Help You Develop a Successful Paid Media Strategy at #SMWLA
Register for #SMWLA, which takes place this June 6-10, and brings together thousands of leaders in media, entertainment, and technology.
socialmediaweek.org

With so much content produced each day, how do you find the stuff that matters most?

Curating the Internet: How to Find Content You Actually Want to Read
The faster you can find the content you seek or want to learn and consume, the more you will learn and the quicker you can make decisions or move onto other tasks that can benefit from that new knowledge.
socialmediaweek.org

You might be completely missing the mark with Millennial consumers.

5 Things Millennials Will Tell You About Your Social Media Marketing Efforts
Millennials do not want your sales pitch. Give them experiences, social responsibility, personalization, and a relationship if you want loyal customers.
socialmediaweek.org

Add a personal touch to your outreach messages.

Death of the Cold Email: How to Use LinkedIn to Reach Decision Makers
"I usually wait at least a week before reaching out and instead use this time to conduct research about them, their role in the organization and how I can be of service to them."
socialmediaweek.org

Reach new levels of trust and authenticity with your audience.

5 Influencer Marketing Tactics to Boost Your Brand's Engagement
"All influencer marketing tactics, such as giveaways, hashtag contests, vlog reviews and blog posts should all be optimized for mobile."
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Get those creative juices flowing.

4 Ways Not Reading Fiction is Killing Your Productivity
This article was originally published on Pick The Brain by Adam Hughes As an adult living and working in the 21st century, you’re bombarded with a constant
socialmediaweek.org

From mobile SEO to virtual reality, here are the trends to watch in 2016.

7 Content Marketing Trends to Watch in 2016
2015 is coming to an end, and as we look ahead to next year, it's important we examine which trends and shifts in business, and specifically content marketing, are on the horizon. From mobile SEO to virtual reality, here are seven trends to watch.
socialmediaweek.org

It takes a lot of self-discipline to stay focused and be successful.

8 Ways To Be More Productive When Working From Home
It takes a lot of self-discipline to successfully work from home, and it is an ongoing process to continually find the best ways to be the most successful.
socialmediaweek.org

The new way to engage your Facebook audience.

How to Take Advantage of Facebook Reactions for Your Content Marketing Campaign
These new reactions allow users to select from a pool of five different emotional responses to posts, including “haha,” “sad,” “angry,” “wow,” and the one-up on the traditional “like:” “love.”
socialmediaweek.org